BloggingLine - Blogging Tips & Resources

If you have more than one blog, each with different readers, you probably want to have each blog’s readers read the other blogs. There’s a possibility that these readers who love your first blog would also love to read your other blogs. You can introduce them by doing cross promotion with each blog.

Now how can we do that? There’s several ways, and all of them are practically easy.

1. Link in post: If you have 2 blogs that cover different topics, sometimes you could post a certain topic that could be related with each blog. For example: your first blog is about personal life, and the second blog is about gadget review. You could post your daily activity in the first blog, while mentioning the gadget you use in that activity. Give the gadget’s info link to your second blog. Then in the second blog, you can write review of that gadget, while mentioning examples of how this gadget can be used. The examples are linked to your first blog.
2. Blogroll: Blogroll is a list of blog links that usually blogger put on the sidebar. This blogroll practically explains to readers what do this blogger read ever day. You can put your other blogs on the top parts of your blogroll, making sure that readers see it first. Provide a title tag to these blog links, so readers would understand what this blog is about before they click it.
3. RSS Widget: If you are using the recent version of WordPress, there’s a widget called RSS widget. With this, you could display recent’s posts of your other blogs. In the first blog, you can display recent posts of your second blog. If you’re using other blog platforms, you can also use a ready made RSS widget provided by Widgetbox. Create a new widget and choose blog/feed as your widget. With Widgetbox, your recent’s blog post can be displayed almost anywhere, not limited to your blog. You can display this widget in your socio graph profile, such as: MySpace, Facebook, or Friendster.

Image source: Getty Images

When you have been blogging for several times, finally you would reach the limit of what topics you would like to share with your readers.

I personally experienced this problem. I was freshed out of ideas. I can’t think of anything new that I want to share with my audiences.

One of my own blog’s topics is about brand campaign website and other examples of best practise websites as a business. Usually I commented and criticized about those websites.

Then I got this idea, why not let the website’s owner share his/her ideas of the website he/she built? So, I started to contact some of them (fortunately, a few of them I know quite well), offering them interviews as a post in my blog. They respond happily. This probably would also be a good chance for them to promote their business through different audiences.

I made some questions and send them through email. After receiving the answer, I edited few words and started posting it as a blog post.

So then, you get your post with others writing them out for you. My blog readers were also excited, since they found different perceptions in my blog.

You can also do this by interviewing others that related to your blog topics. Usually, readers would love to read the experience of others in the particular fields.

The readers need to have some inspirations to do the same thing. That’s what they love when they’re reading interviews.

This post written by Pitra Satvika. He is currently active in his own company, Stratego, as client service manager and creative strategy.

When you start blogging seriously, you probably would consider these few tips. These tips were made based on my experience in building and running my own blog for almost three years.

1. Passion

You need to have passion in writing blogs. You should consider writing blogs not because you want to earn money from it, but because you love writing and want to share your life experience to others. Start from the heart, they say. If you’re a passionate person in blogging, you would not give up easily just because nobody commented on your posts.

2. Focus

What do you love the most in life? Do you like reading, watching movies, or travelling? You should have a blog with topics that are not too broad, but not too narrow either. Okay, so nobody would be angry with you if you want to have a blog with various topic discussions. However, then blog readers would be confused in finding your blog’s identity. Just imagine, if suddenly you find a topic about cooking roasted chicken in this blog. Would you find it weird?

3. Dream

Can you imagine what your blog would be like in the future? Where will you lead the blog next year? You should think yourselves as an entrepreneur. They start by dreaming and creating steps to achieve those dreams. Set as higher dream as possible. If you want to have a blog as famous as TechCrunch or Mashable, then start by creating steps to explore the possibilities to achieve it.

4. Identity

If you have found the topics of what you want to blog, then start checking alternatives for your blog name. Your blog name should suit your topic and preferably, you should have a domain that have the same name as your blog. Your blog and domain name will be your identity. So, be careful when you choose the name. The name would stick with you as long as the blog lives.

5. Frequency

Write as many posts as possible. With each post, put certain keywords that resemble what your blog is all about. The more you write, the more articles would be indexed by search engine. Someday, when a person search something related to the information about your blog topic, he would find your blog among the top list.

6. Design

Blog design is part of your identity. Even though you have great contents, nobody would read your blog if it’s not user friendly designed. You should avoid using free templates for your blog. If there are a lot of blogs out there with the same designed as yours, your blog identity would be blurred. In the future, you should consider designing a custom template only for your blog.

7. Start ’selling’ yourselves

Promote your blog in your daily activities. Make a name card with your blog URL on it. Tell your business partners about what your blog is about and how it would help them gain good information in it. You can also join a mailing list or groups discussions with topic related to your blog. Give some introductions and teaser of your posts in those groups.

The more you write good quality posts, the more your audiences would see you as an expertise. Hopefully, these posts would lead in giving you good project opportunities related to your competences.

Just like what I got when certain clients like what I wrote in my blog.

This post written by Pitra Satvika. He is currently active in his own company, Stratego, as client service manager and creative strategy.